This Saturday 23rd March 2012, colleagues at the store, situated in Colliers Way, Telford, will be raising funds for this year’s campaign by holding a book and craft sale and colleagues will be completing the sports relief bike mile. On Sunday 24th March 2012 colleagues will be doing a Zumba class to help raise funds.

Jamie Rowland a colleague at Sainsbury’s Telford literally went the extra mile for Sport Relief by running with Sainsbury’s Chief Executive Justin King on Thursday 16th March 2012.

Jamie Rowland was nominated by colleagues to take part in Justin’s Sport Relief Mile Challenge, which will see the supermarket boss run 32 miles across the country from 14th to 17th March. One colleague from every Sainsbury’s store will get to run with Justin, meaning over 1,000 colleagues will have run with Justin by the end of the four-day challenge.